“Howard Hanna Real Estate Services kept growing in 2018 in territory, agents and dollar volume in a regional and national real estate market that continues to be constrained by limited inventory.
The family-owned real estate company, the region’s largest and the third largest in the country, offered its annual sales benchmarks amid its company award season, hosting 2,000 agents from throughout Pennsylvania at the David L. Lawrence Convention Center. The company has similar events scheduled for Ohio and other divisions in what’s grown to a nine-state territory for Howard Hanna.
Overall the company closed on a total volume of more than $23.6 billion in transactions in 2018, including both in-house and franchise deals. The company closed on a total of 112,448 units sold.
That includes a new “green penguin” marketing program that motivated Howard W. “Hoby” Hanna, IV, the president of real estate brokerage to speak before the audience of agents in a penguin costume.
It’s a busy awards season for Howard Hanna right now, featuring nine award events throughout the company’s expanding territory.”
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