Nothnagle Realtors Hometown Choice offices join the Howard Hanna Family of Companies

Penn Yan, NY and Hammondsport, NY (November 30, 2017) – Howard Hanna Real Estate Services is pleased to welcome Nothnagle Realtors Hometown Choice to the Howard Hanna family of companies.

Hometown Choice partners Carol Genecco, Dick Murphy, Jim Moon and Mark Moon have over 75 years of combined real estate experience throughout Yates, Steuben, Ontario, and Schuyler counties in New York state. Their offices in Penn Yan and Hammondsport will now operate as Howard Hanna Lake Group and the Hammondsport location will merge into the existing Howard Hanna Hammondsport office.

“We are proud to welcome Carol, Dick, Jim and Mark, along with their agents and staff, to the Howard Hanna family as we continue to expand in New York,” said Tom Schoeller, Senior Vice President, Howard Hanna Franchising, Mergers & Acquisitions.  “This merger represents a dynamic collaboration between the market leaders on and around Keuka Lake.  The best just got better.”  Howard Hanna Lake Group has over 25 local sales associates, and both offices are highly visible in prime locations at 229 Lake Street in Penn Yan and 52 Pulteney Street in Hammondsport.

Carol Genecco, broker/partner, is thrilled to be aligned with Howard Hanna as a franchise partner. “Howard Hanna is a perfect fit for us as we continue to grow our business,” she said. “The agent tools Hanna provides will definitely help us bring more buyers and sellers together, and we are expecting to add more agents as a result.”

The Howard Hanna franchise program allows franchisees to retain ownership and decision-making locally, while utilizing exclusive Howard Hanna marketing tools such as the 100% Money Back Guarantee and nationally acclaimed training and learning programs for sales associates, bringing more buyers and sellers together in successful transactions. Luxury sellers will have access to the high-end Homes of Distinction program, offering expanded marketing along with a high level of service to new and returning clients.

Howard Hanna continues to look for strategic partnerships with market leading companies. For information on joining Howard Hanna Real Estate Services and/or its franchise program, please contact Tom Schoeller at 570-460-0272 or

For more information, visit,

Media contact:  Deborah Donahue, 412-967-9000 x 1328,

Howard Hanna Real Estate Services is the 3rd largest real estate company in America, the #1 privately owned broker in the nation, and the largest home seller in Pennsylvania, Ohio, and New York. The family-owned and operated real estate company specializes in residential and commercial brokerage service, mortgages, closing and title insurance, land development, appraisal services, insurance services, corporate relocation, and property management. With 259 offices across NY, PA, OH, MI, VA, WV, NC, and MD, our more than 9,000 sales associates and staff are guided by a spirit of integrity in all aspects of the real estate process.




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