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1st Priority Mortgage Expands Reach Through Strategic Integration with Hudson United Mortgage


ELMSFORD, NY (Feb. 6, 2024) -1st Priority Mortgage, a leader in the New York mortgage lending industry since 1986, proudly announces the integration of the esteemed mortgage originations and operations team from Hudson United Mortgage on Feb. 6, 2024. This strategic move marks a significant milestone in the company’s growth, solidifying its commitment to excellence and service in the New York, New Jersey and Connecticut Tristate Area.

Uniting 1st Priority Mortgage and Hudson United Mortgage offers a wealth of expertise and an expanded array of unique loan products, serving borrowers across the region.

“We are thrilled to welcome the Hudson United Mortgage team to the 1st Priority family,” said Ken Wojnowski, president of 1st Priority Mortgage. “Their commitment to exceptional service and deep understanding of the local market aligns perfectly with our values. This allows them to expand their product offerings and us to reach the tristate area, better serving Howard Hanna | Rand Realty and borrowers throughout the region.”

With more than 30 years of experience, 1st Priority Mortgage has consistently demonstrated its dedication to innovation and customer satisfaction. 1st Priority’s diverse loan portfolio and innovative technology solutions will complement Hudson United’s strong local presence and established relationships.

Director of Core Services Revenue Growth Dan Rand also pointed to the exclusive loan products offered at 1st Priority, such as Buy Before You Sell and Cash Advantage, as game changers and said these will be valuable to real estate agents and borrowers in this highly competitive marketplace.

“We share a dedication to exceeding client expectations and believe this partnership will allow us to offer even greater value to our customers and increase our reach within the community,” stated Rand.

To propel this exciting growth trajectory, 1st Priority Mortgage seeks talented loan officers to join their expanding team. This presents a unique opportunity for experienced professionals who share the company’s passion for exceeding expectations and building lasting relationships. As 1st Priority Mortgage continues to evolve and grow, the company remains committed to upholding the highest standards of excellence in mortgage lending. This strategic move reinforces its mission to provide unparalleled support to Realtors and borrowers, setting a new benchmark for success in the dynamic Hudson Region market.

About Hudson United Mortgage
Hudson United Mortgage was founded by the Rand Family and is affiliated with Howard Hanna | Rand Realty. In 2020, this 40 year old regional powerhouse real estate firm in the tristate area joined forces with Howard Hanna, the nation’s largest independently-owned brokerage firm in the U.S., to become Howard Hanna | Rand Realty.

About 1st Priority Mortgage
Founded in 1986, 1st Priority Mortgage has been a steadfast presence in the mortgage lending industry for over three decades. As a leading mortgage provider, 1st Priority Mortgage has built a reputation for excellence, innovation and unwavering commitment to clients and real estate partners. As a subsidiary of Hanna Holdings, Inc., 1st Priority Mortgage is an affiliate of Howard Hanna Real Estate Services, the nation’s largest family-owned and -operated full-service real estate broker. For more information, visit www.1stPriorityMortgage.com.

For more information, contact:
Shelly Hairston
Marketing Director, Howard Hanna Financial Services
shellyhairston@howardhanna.com | 412.784.3919

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Last modified: February 6, 2024